
SELLING THROUGH GROEN-DIREKT
your range on the largest green marketplace?
Every vendor receives login details for the GROEN-Direkt online management environment.
webshop.groen-direkt.nl
- Real-time insight into your sales and consult your sales history
- View all the products you and your fellow growers offer.
- Register samples, manage stocks and reserve your spot in the Product Promotion Plaza.
In principle, every grower can offer products through GROEN-Direkt. However, there is not always a need for more supply of all product groups. In addition, various conditions apply:

Continuous supply
GROEN-Direkt has a strong preference for long relationships with regular suppliers who offer a constant supply throughout the season. Exceptions are of course (suppliers of) seasonal products.

Constant high quality
The quality requirements set by GROEN-Direkt and the end customers are high. Every grower must be able to offer consistent, high quality samples. The final products delivered must be of exactly the same quality as the samples shown
Sample quality = delivery quality

Fast delivery
Each supplier must be able to deliver the order to Boskoop within 20 hours after the market closes on Tuesday.
Do you want to sell your products, have you read the above and can you comply?
Please fill in the form below and we will make an appointment soon.
For each sample layer you offer, you pay a fixed amount, this amount is tiered depending on the number of sample batches offered; regardless of the final sales. In addition, you pay a percentage of the sales you realise through GROEN-Direkt to GROEN-Direkt. This covers all the costs for the fair and the further logistical and financial handling.
Additionally, you can choose for a stand at the Product Promotion Square (PPP). You pay a fixed contribution for this.
Please contact GROEN-Direkt for the exact amount of the costs. Frequent participants are rewarded at the end of the year with a percentage refund of all participation fees, this can be up to 10%.
You determine the selling prices of your products. These sales prices include the margin that you afterwards pay to GROEN-Direkt.
GROEN-Direkt pays its suppliers within 60 days. At a 2% payment discount, the grower receives payment within 14 days. The supplier will receive a consignment invoice for the payment.
You specify your saleable stock in advance. We will never sell more than this number. The grower is at all times responsible for timely delivery of the number of plants sold against the quality offered. You have a duty to deliver!
On the PPP you can directly meet hundreds of buyers. You can make agreements with them about customised labelling, delivery times, etc. You are free to deliver these orders directly, in which case you do not owe a margin to Groen-Direkt. In many cases, however, the purchasing party will ask for the order to be routed through GROEN-Direkt, so that use can be made of the logistical and administrative processing by Groen-Direkt.

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